The consumption of fresh meat accelerated its decline in January and fell by 2.5% in the first month of the year, according to data presented by NielsenIQ at the 23rd Aecoc Congress of Meat Products, the entity explained in a statement on Tuesday.
According to data from the consultancy, the consumption of fresh meat fell by 0.9% at the end of 2022 and the price is a determining factor in the different categories of the meat sector, since the delicatessen closed 2022 with a growth in the volume of purchase of 1.1%, “thanks, in part”, to greater stability in the evolution of their prices.
Overall, the purchase volume of meat products in 2022 fell by 0.3% in 2022, while the sector’s turnover grew by 7.1% due to inflation.
On the other hand, the consultant has verified “the good performance of prepared meat dishes” , which increased by 3.0%, with an increase in value of 17%.
This growth is related to a change in habits that was accentuated after the pandemic, “with consumers increasingly interested in convenient solutions” .